Amanda Nunes believes UFC wants her to lose the title
UFC women’s bantamweight champion Amanda Nunes isn’t happy with the lack of promotion she’s received from the organization in which she reigns over a division, according to Bloodyelbow.
“There’s a point where, sometimes, I’d rather wait a bit and get a fight that sells,” Nunes told FloCombat. “It’s all about pay-per-view, everything revolves around that and I don’t really get a part of that. I don’t really fit the profile of a UFC champion, but they have to do [business] with me, even though they’re never going to promote me to a level like they did Ronda Rousey or Holly Holm. They want blondies, cute little girls who fight and take pictures. Let’s face it, I have to face the girls who sell best.”
“They’re not idiots, they know what they do,” said Nunes, the first openly gay UFC champion. “It’s all about marketing. That’s why it’s the UFC, that’s why they’re doing it. They want to get someone to beat me for me to get out badly. I told them about it, I know that’s what they want, someone that they can really promote and make money with.”
“I’m not going to be who I am [if I try to cater to the market]. It doesn’t make sense for me to change. You have to be who you are.”